Thursday, July 9, 2020

19A -Idea Napkin #2


1. I am you and you are I. My talents include thinking creatively and out of the box. I think that I am self-driven and I enjoy creating ideas and visions as well. I really love making music too. My goal is to allow other people to make music as well at an affordable rate.

2. I will be offering customers recording equipment and skills in order to give them great quality recording, mixing and mastering. Aside from that, I will also be providing instrumentals as well as the resources needed to shoot music videos. Many artists don't have access to these services.

3. I am offering it to everyone, but I believe my target demographic will be 16-25 year urban teenagers and adults. They will probably have a job, and they make music on the side as a hobby. They are driven nd passionate about making music and are deeply intertwined with the culture.

4. They care because I may hold the secret key to them actually bringing their music to life and to the public. Many people have dreams of making music, but not all of them can actually produce, record, and mix themselves. I have the technology, equipment and experience to help them get there.

5. I would say my creativity and experience are what sets me apart. I also have a really great team that has very unique qualities as well. Our chemistry is very cohesive, so that helps a lot when we are working with customers.

I believe these elements do go together because they all depend on each other to exemplify themselves. I think the experience, equipment and team are all essential parts of making music. It is much harder to do it alone and it is a lot less fun. I think what I provide is nothing over the top, but the essentials to help someone get started in creating music, their own brand, and giving them a voice.

I realized from the feedback that I received that marketing will be crucial considering there are already so many other people that are doing the same thing as me. That is why I came up with some new strategies. I also realized that I need to make sure I consistently give good quality, because that will be the main dterminant of whether people come back to me or not.

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